Japan Incentive Expert is a refined travel brand under Japan Sports Hospitality, dedicated to curating exceptional journeys across Japan for discerning international guests. While rooted in large-scale global events, our expertise extends seamlessly into the world of private luxury travel—where depth, discretion, and detail define the experience.

Japan Sports Hospitality has supported some of the world’s most prestigious sporting and cultural occasions, including the Olympic Games and the FIFA World Cup, building an extensive global network and a reputation for absolute reliability. Japan Incentive Expert was established to translate this experience into highly specialized programs, originally entrusted by Olympic Committees and Football Associations worldwide, and now applied to a broader spectrum of premium travel.

As a distinguished Destination Management Company, we design and manage bespoke experiences for both corporate and private clients. Our services range from incentive travel and executive programs to private luxury journeys, cultural immersions, and special-interest itineraries—each crafted with precision to reflect the expectations and sensibilities of a high-end international audience.

What defines our approach is an uncompromising commitment to quality. Beyond access and content, we place equal importance on presentation, pacing, and on-site hospitality. Every program is supported by meticulous coordination, experienced multilingual staff, and discreet, attentive service on the ground—ensuring that each moment feels effortless, elegant, and thoughtfully considered.

Our capabilities encompass all aspects of travel in Japan, including handpicked accommodations, seamless transportation, expert cultural guides, and curated dining experiences. During the Tokyo 2020 Olympic Games, we had the privilege of supporting esteemed organizations such as the German Olympic Committee, Dutch Olympic Committee, Paris 2024 Olympic Games Organizing Committee, the Argentine Olympic Committee, and the Brazilian National Football Teams.

More recently, we managed the pre-season tours of Manchester City in 2023, Borussia Dortmund in 2024, and Liverpool FC in 2025, overseeing complex logistics while maintaining the highest standards of service and discretion.

Drawing on this foundation, Japan Incentive Expert applies the same level of excellence to private luxury travel—creating journeys that are not only flawlessly executed, but deeply resonant. Through authentic cultural engagement, carefully curated environments, and refined hospitality, we invite our guests to experience Japan in a way that is personal, meaningful, and enduring.